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b. _____________________________________________ c. _____________________________________________ 3. The competition offers the following services: a. ______________________________________________ b. ______________________________________________ c. ______________________________________________ F F . . A A d d v v e e r r t t i i s s i i n n g g / / P P r r o o m m o o t t i i o o n n 1. These are the things we wish to say about our business: ___________________________________________________ ___________________________________________________ ___________________________________________________ 2. We will use the following advertising/promotion sources: (percentage) a. Television ________ b. Radio ________ c. Direct mail ________ d. Personal contacts ________ e. Trade associations ________ f. Newspaper ________ g. Magazines ________ h. Yellow Pages ________ i. Billboard ________ j. Sponsorships ________ k. Donations ________ www.hsi.us care@hsi.us 89

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