Issue link: https://docs.hic.us/i/403552
S S E E C C T T I I O O N N 1 1 - - B B u u s s i i n n e e s s s s S S t t a a r r t t u u p p Chapter 1 – Preliminary Research Identify Potential Customers Determine The Type Of Business Hirsch Equipment Offerings Choosing Embroidery Machinery Hobby VS Commercial Machines Used Embroidery Machines Choosing Embroidery Software Should You Tackle Digitizing? Chapter 2 – Building A Business Foundation Choose A Business Name Consult With Professionals Choose A Location Supplies & Equipment Insurance Chapter 3 – The Business Plan Business Plan Overview Business Plan Outline Creating A Business Plan Chapter 4 – The Marketing Plan Understanding The Marketplace Marketing Plan Outline Creating A Marketing Plan Advertising & Promotional Techniques Chapter 5 – Financing For Your Business Startup Cost Categories Financial Sources For Startup Costs www.hsi.us care@hsi.us 4